Building brands, marketing systems, & creative solutions that drive growth.
Marketing and creative leader with 8+ years of experience (B2B & B2C) spanning brand strategy, digital growth, creative direction, content, and audience development.
Good marketing shouldn't feel complicated.
Good marketing shouldn't feel complicated.
Hi. I’m Sawyer, a marketing and brand leader with 8+ years of experience building stronger brands, growing audiences, and connecting creative ideas to business goals.
I work across strategy, brand, digital, content, and creative direction helping organizations clarify their positioning, strengthen their marketing systems, and turn ideas into measurable growth.
My background spans multiple industries and disciplines, giving me the ability to see the full picture, connect teams and channels, and approach challenges with both creative instinct and business-minded strategy.
Case Studies
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Howdy
I’m Sawyer Byers, a marketing and brand leader based in Chattanooga with experience spanning strategy, digital growth, creative direction, content, events, and brand development.
I’ve built my career at the intersection of business strategy and creative execution, helping organizations clarify their message, strengthen their brand, reach the right audiences, and turn marketing into something that actually supports growth.
My background across multiple industries has made me comfortable moving between the big picture and the details. I can help shape the strategy, lead the creative direction, build the systems, and understand what it takes to execute the work well.
I’m especially drawn to organizations with something meaningful to build, a story worth telling, and room for marketing to make a measurable impact.
Branding
Marketing
Multimedia
Design